Centrio™Data Analyzer Software

At the heart of the Centrio™Catalyst Data Management Service , is the Centrio™ Data Analyzer, a proprietary software application designed specifically by Centrio Solutions to effectively turn your customer/member data into meaningful information. The Data Analyzer uses your customer data, Centrio™ Profile Plus data, and Centrio™ Survey Plus data to build profiles and statistical models which allow you to identify meaningful market segments and promotion strategies.

More than just a typical MCIF System, the Data Analyzer combines the best features of at typical MCIF System and combines it with our sophisticated statistical data modeling features to turn your data collected from your core data processing software, MCIF system, sales software, and/or data warehouse, into meaningful customer centric information that can help you build better market segmention strategies, create more refined targets, and build predictive behavioral and purchas models.

As a subscriber to Centrio™ Catalyst Data Management Services and depending on the package you choose, your organization will receive Data Analyzer Reports on a regular basis. You will also be assigned to one of our marketing professionals who not only will produce your reports, but will analyze your data and provide you feedback and recommendations based on the data provided, provide additional breakouts, reports, and marketing lists as need. You can even arrange for your Personal Marketing Analyst to present each month's findings via live web and teleconferencing. Consultants are also available for in person presentations of data to Senior Management and Board of Directors.